When dealing with customers, experience is everything.
It’s unlikely that people will rush to tell everyone how good their project looks, if their experience with you sucked.
And this is a contractor sin when it comes to generating referrals!
When it comes to generating referrals, experience holds more overall weight than price, speed, quality of delivery, and so on…
I don’t care if you’re the best in the world at what you do with your craft…
If you’re terrible dealing with the customer and their emotions, then it’s incredibly unlikely that you’re going to get any referrals.
It’s as simple as that.
If you’re…
- Taking too long to call people back…
- Not showing up to site or meetings on time…
- Leaving customers in the dark and not communicating…
- Leaving a mess and a clean-up ‘to-do’ list for the customer…
- Acting rude, disrespectful or unprofessional…
- Making a bunch of noise on site, blaring the radios...
- Not communicating who's coming to site...
Then you’re providing a terrible experience for the customer.
Don’t just think about how you’re going to deliver the job…
Think about the customers overall experience dealing with you from start to finish, and make sure its superior to everyone else around you!
The experience will 100% produce more referrals for you in the future.
This is how you start being more referral worthy.
If you're an electrician, plumber, painter, carpenter, or any other trade business owner who is looking to take their business to the next level, click here to learn more about how our team can help!
