Why Tradies Should Reach Out To Past Customers

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Are you looking for an easy way to grow your contracting business?

Well, here's a tip...

Start loving those who already love you!

This is your past and existing customers!

At some point in time these people have already opened their wallets and paid you money…

This means they are very likely to do it again.

So, if you’re not staying in touch via an email marketing strategy, lumpy mail and postcards, or phone calls/SMS… then you’re practically shoving them to your competitors.

Instead of complaining about losing customers, keep them warm through the content you create, call them to let them know their warranty is up in 6 months and to have you out…

Do anything... just KEEP IN TOUCH!

Keep yourself top of mind, provide a great experience, and don’t let your past customers forget about you…

Because if you're not relevant, you risk losing them to someone else.

Golden Rule:

You should be aiming to have at least 50%-60% of your leads be past customers and those they refer you to.


If you're an electrician, plumber, painter, carpenter, or any other trade business owner who is looking to take their business to the next levelclick here to learn more about how our team can help!


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Bayley Peachey | Accountant & Trade Business Coach

About the author

Growing up in a family full of tradesman and accountants with a business savvy father, my childhood involved heavy machinery, dirty overalls and years of hand’s on insight into the family business. Being fast paced and dynamic in...


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